The Treaty city has used the power of digital to trigger a renaissance.
Publishing relevant and up-to-date content and showcasing Limerick’s unique selling points is the daily job of Limerick.ie.
Set-up to present the Treaty City in a positive light, the website gives information about Limerick City and County Council services.
It also aims to be number one when people search the internet for information on It also aims to be number one when people search the internet for information on Limerick and to showcase the city’s growing reputation as a perfect Atlantic region hub to work and call home.
And judging by how it’s been received the website is delivering in all aspects.
Laura Ryan, Head of Marketing and Communications with Limerick City and County Council explains: “The site has been designed around its users so that each can have their own private log-in and they can create an individualised profile.”
Limerick.ie is setting the foundation for what people can do with the platform and what it can do for them.
It’s developing personalised services in an integrated way so that Limerick can develop the digital city experience for years to come.
Ryan says: “With Limerick’s economic renaissance already anchoring the Mid-West as Ireland’s fastest growing region, the newly developed integrated digital platform – Limerick.ie –is a dynamic window to all key information about life in the resurgent Limerick.”
Indeed the Limerick.ie digital platform is central to building a new ‘Digital Limerick’ by providing citizens with all information about the local authority and how to access its services.
It also acts as the official guide for those visiting the city and county and for people and organisations, including inward investors who want to do business in or with Limerick.
Limerick.ie was launched in April 2017 and was followed by an extensive marketing campaign. Since then it has become a multi-award-winning platform. More than 800,000 unique visitors visited Limerick.ie in 2017 alone.